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Gain deeper insight into your advertising campaigns with Insight. Our powerful product makes it easy to track the performance of all your creatives with customizable metrics and smart graphics. With Insight, you'll have the data you need to optimize your advertising and drive conversions.

Why use Insight?

Easy to use Interface
Historical Datas to Analyze
Customizable Charts & Graphs
Detailed Heatmaps
Dozens of different parameters
Comparing Games and Versions
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Charts, Numbers and Heatmaps Will Talk to You!

Insight is an analytics platform that helps advertisers analyze creative performance using customizable metrics and graphics. It offers a comprehensive view of important metrics, such as CTR rate, playtimes, win/lose rates, and detailed heatmap data. Advertisers can compare performance and gain insight into player behavior to optimize game performance. Insight provides the necessary data and products for actionable decisions, driving engagement and revenue growth.

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Frequently asked questions
What metrics and parameters can be tracked for playable ads?

On the Insight page, you can track dozens of metrics of your games such as CTR rate, impressions, win/lose rates, first interaction rates, count of CTA clicks, playtimes, heatmaps etc.

Is it possible for me to analyze historical data?

It is possible to analyze all data from the moment your creative is published.

Can the datas in Insight be downloaded?

Of course! You can prepare your data in the date range you want, then download this data and make detailed calculations on sheets.

What is heatmap?

Heatmap is a feature that visually shows you at what second, on which part of the screen, and how often users interact with your creative.

Can I compare my games and versions on the same chart?

It is possible to compare your versions, games, bases in the compare table for the date range you want and see them on the same graph.